

THERESA CHIU
Creative Content Manager
20+ Years of Experience · Creative Content · Graphic Design ·
Visual Communication · Social Media Content · ATL & BTL ·
POSM & Retail Creative · Artwork & Production

My Story
With over 20 years of experience in graphic design, advertising, publishing and the FMCG industry, Theresa Chiu brings together strong visual craftsmanship, creative thinking and extensive hands-on experience in turning ideas into effective brand communications.
Beginning her career as a Finished Artwork (FA) Artist, Theresa developed a strong foundation in precision, production quality and attention to detail. Over the years, she expanded her expertise from artwork execution into graphic design, advertising and integrated brand communications, giving her a comprehensive understanding of the creative process, from initial concept to final execution.
As Creative Content Manager & Designer at TACM, Theresa is responsible for developing and executing visual content across multiple brand touchpoints. Her work spans social media content, campaign visuals, key visual adaptations, retail communications, POSM, digital materials, and ATL & BTL executions, ensuring that every piece of communication remains visually consistent with the overall brand direction.
Beyond design execution, Theresa works closely with the Creative, Brand and Marketing teams to translate campaign strategies and marketing objectives into engaging content that is both visually impactful and relevant to the target audience.